Before I effectively Fan-gate (or Fan-proof) this post, let me explain what a “Fan-gate” actually is. It sounds like nerdy Facebook-speak, but it’s a simple concept.
A Fan-gate is a combination of text and image that hides relevant and valuable information from a Facebook page visitor, until he/she Likes your page.
Fan-gates are an important tool in your quest to increase you Fan-base.
Fan-gates force the issue: Like my page or else!
(Or else you don’t get this free offer…for example)
Fan-gates are also known as Like-gates or Reveal-Tabs, fyi.
MOST IMPORTANTLY: Fan-gating your content has never been easier using Hy.ly’s Tab Builder!
Why Fan-gating matters…
- Increases your Fan-coversion rate
- Draws attention to your valuable content (free offers, coupons, sweepstakes, etc)
- Draws fans in, and keeps them around
It’s Easy Too? YES It Is…
Hy.ly breaks down the Tab construction into two simple phases: Before Like and After Like.
This makes it easier to visualize and design.
Make your Fan-gate image and text combo whatever you want: the two phase system allows you to utilize any kind of hylet you want for the Before Like gate…
- A relevant image, and some text hinting at what’s on the other side
- Just a big image, enticing the visitor inside
- A video?
- Whatever you want!
Seriously, it’s that easy! Try it yourself at Hy.ly!
Try It Yourself
See the Fan-gate in action at our “Total Page Makeover” Tab! You can enter you business to win a free Facebook page makeover courtesy of our excellent design team. But don’t worry, you won’t be able to enter until you LIKE US!
Already a fan but want to see the Fan-gate in action, simply Unlike (click at the bottom left of the page) and the Like the page again.
